Juicy Couture Campaign

This Juicy Couture campaign was designed for Slovenia, Serbia, Greece, Hungary, and Bosnia & Herzegovina, combining digital photography and 35mm film cameras to achieve a unique grainy film aesthetic.

Following the client’s moodboard, we delivered:

• 25 editorial-style photographs
• Two videos: a short teaser and a 25-second commercial
• Location scouting and booking by our production team
• Professional crew including photographer, videographer, stylist, makeup artist, hairstylist, and lighting team

By integrating analog film aesthetics with digital workflows, we created a campaign that resonated with Juicy Couture’s identity —bold, stylish, and timeless. The visuals were optimized for social media, advertising, and PR distribution, supporting strong brand awareness and engagement across the region.

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